Taraán
2020
Fortune cookies that convey a message in a creative way. Its objective is to give news that brightens the day, or share special moments that make you experience a positive emotion. Taraán is the result of the onomatopoeia of surprise, alluding to the fact that the consumer does not know what is waiting inside the cookie.
Naming and nomenclature
Tagline development
Branding slogan
Brand system guidelines
Brand applications
Collateral stationery systems
Research and consumer insights
Content strategy
Copywriting
Storytelling
Brand campaigns
Photography
Social media management
Pattern design
Packaging systems
Unboxing experience